Booking Holdings Inc (BKNG) — AI Signal & News Sentiment
- Price
- $153.27
- Today
- +0.08%
- Signal
- HOLD
- News sentiment, 0–100 (10 articles)
- 55 · Slightly bullish
Booking Holdings Inc (BKNG) last traded at $153.27 in after-hours trading, up 0.08% from its last regular close of $153.14. News sentiment is slightly bullish, at 55 on a scale from 0 to 100 where 50 is neutral, based on 10 articles analysed in the last 72 hours. Stock Companion's multi-factor model currently rates BKNG a HOLD with a medium risk profile.
Data as of . Signals are generated by an automated model and are not financial advice. How our signals work.
About Booking Holdings Inc (BKNG)
Booking Holdings Inc (BKNG) is a hotels, restaurants & leisure company listed in the United States, carries a market value of about $117.1 billion, has been publicly listed since 1999. Stock Companion tracks it alongside 15 other consumer names and scores every headline about it with state-of-the-art AI models trained specifically on financial data. Not investment advice.
Key statistics
| Open | $155.84 |
|---|---|
| Day's range | $151.35 — $155.85 |
| Previous close | $155.83 |
| Market value | $117.1 billion |
| Industry | Hotels, Restaurants & Leisure |
| Listed in | the United States |
| Exchange | NASDAQ NMS - GLOBAL MARKET |
| Trading currency | USD |
| Public since | 1999 |
Latest scored headlines for BKNG
The 5 most recent of the 10 headlines scored in the last 72 hours, each with its own reading, from state-of-the-art AI models trained specifically on financial data, on the same 0 to 100 scale, where 50 is neutral. The average across all 10 headlines is the sentiment figure above.
- 97Agoda and Busan Report Growth in First-Time and Repeat Visitors in First Year of Partnership — Yahoo, 2026-10-26
- 50Booking vs. Chewy: Do Pet Treats or Plane Tickets Make for a Better Stock in 2026? — Yahoo, 2026-10-24
- 50Booking vs. Five Below: Is the Travel Giant or Specialty Retailer the Better Stock to Buy in 2026? — Yahoo, 2026-10-24
- 50Booking vs. GameStop: Is Travel or Collectibles the Better Value Creator in Stocks? — Yahoo, 2026-10-24
- 50Alibaba vs. Booking: Which Travel Provider Stock Is a Better Buy in 2026? — Yahoo, 2026-10-24
What is Stock Companion's signal for BKNG?
Stock Companion's multi-factor model currently rates BKNG a HOLD with a medium risk profile. That rating combines news sentiment of 55 out of 100 across 10 headlines scored in the last 72 hours with the ticker's price and volatility factors. It is a model output rather than a recommendation, and it moves as the news does. Not investment advice.
What is BKNG's news sentiment today?
55 on a scale from 0 to 100, which we label slightly bullish. It is the average reading that state-of-the-art AI models trained specifically on financial data give the 10 headlines published about Booking Holdings Inc (BKNG) in the last 72 hours, recomputed as new headlines arrive. 50 is neutral. We call 48 to 52 neutral; 53 to 59 slightly bullish, 60 to 74 bullish and 75 or more very bullish; 41 to 47 slightly bearish, 26 to 40 bearish and 25 or less very bearish. Not investment advice.
How does Stock Companion score BKNG's news?
Every headline is scored by state-of-the-art AI models trained specifically on financial data, and those scores are averaged into the one number shown above, on a scale from 0 to 100 where 50 is neutral. That number is the same for every visitor, on every page, whatever their plan. The signal then adds price and volatility factors to it. The full method is on our methodology page. Not investment advice.
Sources and method: every headline above is scored by state-of-the-art AI models trained specifically on financial data and the aggregate is the same for every visitor. How our signals work.
Put BKNG sentiment on your own site
This badge shows the same news sentiment score this page shows, from 0 to 100 over the last 72 hours of headlines. It updates itself, and is free to use on any site, with no account and no attribution fee. We ask only that you keep the link.
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<img src="https://stockcompanion.com/embed/sentiment/bkng" alt="Booking Holdings Inc news sentiment by Stock Companion" width="240" height="60" loading="lazy">
</a>The whole table of tickers is at /data/sentiment, and how the number is produced is at /methodology. Sentiment is an automated reading of news headlines, not financial advice.